Former Xbox PR Lead Blames Studio Closures on Game Pass | Gaming

Advertisement Gaming: Visit today for your PlayStation, Xbox, Xbox bundles, Nintendo games.
Xbox  |  Xbox Bundles  |  Nintendo  |  Playstation  |  Cards
Manor Lords is a strategy game that allows you to experience the life of a medieval lord.
Horizon Forbidden West. Join Aloy as she braves a majestic but dangerous new frontier that holds mysterious new threats. This Complete Edition allows you to enjoy the critically acclaimed Horizon Forbidden West on PC...

Following Microsoft’s closure of multiple Bethesda studios, including Arkane Austin and Tango Gameworks, former senior public relations lead Brad Hilderbrand took to LinkedIn to explain why the decision was likely made.

Hilderbrand said there were two main factors for the closures: stagnating growth for Game Pass and the $69 billion deal to acquire Activision Blizzard. He said that games that debut on Game Pass often underperform.

“The biggest paradox with Game Pass is that basically every game that launches on the service badly misses its sales goals,” Hilderbrand wrote. “Makes sense though, why pay full price to buy a game when you can play it for “free” as part of your subscription?”

He said that growth for Game Pass has stagnated, and the amount of revenue it brings in does not match the budget required to make the games on the service. This is especially true for games like Tango’s Hi-Fi Rush and Arkane’s Redfall, which do not stay on the top Game Pass charts for long enough to…


FTC: We use income earning affiliate links. More on Sposored links.
Terms of use and third-party services. More here.

Ad Amazon Minecraft the game, plus clothing, toys, and accessories.

Ad Amazon Gaming Laptops, clothing, games and more

Ad Amazon MUSIC Artists Merch Shop

Stay connected throughout the year with official, ongoing Microsoft podcasts.
Microsoft Podcasts Apple | Microsoft podcasts YouTube

“Happiness is when what you think, what you say, and what you do are in harmony.” —Mahatma Gandhi

Related Posts