Sony’s Movie-Rich Infotainment System Launches In First EV, But Can It Compete? | Technology

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Sony’s car tech is set to debut in the VinFast VF 8’s infotainment system.

Sony first announced its streaming-focused RIDEVU tech at CES 2023; it promises access to 2,000 movies from the Hollywood studio’s vast content library. Sony plans to put the technology in its own Afeela EV through a partnership with Honda launching in 2026.

In the meantime, the infotainment system is now available in the VinFast VF 8, a compact SUV made by the Vietnamese company that just started selling its vehicles in the US last year. VinFast will also offer it on future vehicles, including the upcoming VF 9.

“We are confident that RIDEVU will redefine video entertainment for the automotive industry, beginning with a best-in-class experience for VinFast drivers and passengers,” says Pete Wood, SVP of digital sales and distribution at Sony Pictures Entertainment.

VinFast VF 8 (Credit: VinFast)

Will other EV makers go for it? Mercedes-Benz signed a deal with Sony in January 2024 to offer RIDEVU in luxury vehicles, but it has not launched yet.

Most premium EVs already offer streaming services through a paid connectivity plan, including the ability to watch YouTube or the news, and the in-vehicle streaming…


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