We didn’t want to build it.
We run 20+ AI agents at SaaStr. We’ve invested over $500K in AI infrastructure. We follow one rule religiously: buy 90% of what you need, only build the 10% where no solution exists. We call it the 90/10 rule, and it’s saved us from a lot of wasted time.
So when it came to marketing orchestration, we tried to buy first. We demoed every AI marketing agent we could find.
They all just write content.
Blog posts. Social captions. Email copy….
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